YouTube Channel Value Calculator
A rough value for a YouTube channel from its subscribers, views, niche and upload schedule. Free, and no sign-up.
How the calculator works out a value
It starts from $12 for every 1,000 subscribers, then adjusts that rate using what you entered:
- Monetized: if the channel is in the YouTube Partner Program, the rate goes up by 40%.
- Niche: the rate is multiplied by a factor for the channel's topic. It runs from 0.9 for music to 1.8 for finance; crypto is 1.6 and gaming 1.1.
- Uploads: daily uploads add 15% and three or more a week add 5%. Fewer than one a week takes 15% off.
- Views: more than 200 lifetime views per subscriber adds 20%, and more than 100 adds 10%. Under 30 views per subscriber takes 20% off. Leave views blank and the calculator assumes 100 per subscriber.
The range under the estimate runs from 80% to 130% of it. The monthly AdSense figure is rougher still: it treats the total views you enter as one year of views and applies a rate per thousand views that depends on the niche.
What it can't see
The calculator only knows the numbers you type in. It can't check watch time, which countries the viewers are in, what the channel really earns per thousand views, whether it has copyright or Community Guidelines strikes, or whether its subscribers came from paid promotion.
Those things move prices a long way, so two channels with the same subscriber count can sell for very different amounts. Use the result as a starting point when you talk price, not as the price.
Checking a channel before you buy it
Ask the seller to share YouTube Studio on a live call: Analytics for the last 90 days, the traffic sources, and the Earn tab if the channel is monetized. Screenshots are easy to edit.
Note the channel ID (the free ID finder can get it from the @handle) so you know exactly which channel you are paying for. Ownership should move through the channel's Brand Account, and the payment should stay in escrow until you are the primary owner.